Which service issues have the greatest impact on your customers' satisfaction? How can you effectively leverage the results from a customer satisfaction survey to improve the performance and profitability of your organization? By implementing the feedback from a satisfaction survey you demonstrate how much you care about your customers' business and the health of your organization. ARI satisfaction surveys tell clients how they're doing, how to do it better and how to profit from it.
Simply conducting a customer satisfaction survey does not ensure that satisfaction will improve. That's why ARI is committed to helping you get the most out of your project by offering insights which are actionable and relevant to your research objectives. ARI surveys and focus groups pin point the service or product features which have the greatest impact on your customers' satisfaction. ARI can also tell you exactly how much more important one issue is over another so that you can focus your performance improvement initiatives appropriately. Finally, ARI will transfer the results into actionable recommendations so that you can communicate their implications throughout your organization. This process ultimately improves the quality of your service and attracts new customers.
Click here to see a detailed example of how ARI used a customer satisfaction survey to identify performance differences for a bank with five branches.
Click here to see a detailed example of how ARI used a survey to measure patient satisfaction for a consortium of ophthalmologists.